Here at DANI, we design watches that are minimalist yet practical. Our goal is to create a watch that has a timeless design and quality that will accompany its owner for years to come.Learn More
If there is anything the design team here pays importance to, it is the details of every element of the watch. From the millimeters in distance between the markers, to the size of the watch’s hands, to the flush finish of the case, our team carefully plans and designs our watches with principles that started the brand in the beginning.Learn More
The materials used in our watches are of the utmost quality as it was our design team’s goal for the customer to have an excellent enduring timepiece. Therefore, materials such as luxurious leather straps, high grade stainless steel, and flawless sapphire crystal undergo rigorous quality control in order to reflect the quality that DANI represents.Learn More
DANI was founded by Daniel Tan in 2018.
As a designer, he believes that an authentic timepiece should have an emphasis on elegance, quality, and simplicity above all else.
Our watch collection embodies a minimalistic balance between a contemporary city lifestyle and the earthy tones found in nature. We hope that our timepieces will be able to provide the people with a sense of tranquility and calm.Read More